New opportunities to work with NATO
The recently launched #WeAreNATO targeted communications activity is one of NATO’s new ways of reaching out to the public. With new audiences, shifting priorities and changing security challenges, it can be easy for people in NATO countries to forget why the Alliance exists. WeAreNATO is designed to bring together many new elements – including a modernised, simplified funding structure for projects – to ensure that people can see NATO as the essential guarantor of security for all NATO countries and their citizens.
Whilst overall support for NATO is generally high in NATO countries, there are large differences between countries. There are also significant gaps within countries. However, the three audiences of women, young people and broader, non-specialized publics without necessarily a university degree generally know less about NATO.
To better reach these key audiences, NATO’s Public Diplomacy Division is launching a call for applications for projects supporting #WeAreNATO activities, opening up new opportunities to partners.
Those applying for funding for #WeAreNATO projects should look to the following objectives as goals:
- increased understanding of NATO, clarifying that NATO protects its citizens from threats
- building support for spending on defence and capabilities
- increased awareness of NATO’s collective defence (Article 5), and/or
- strengthened resilience to perceived threats from outside the Alliance
Decisions on support for projects, and the level of financial assistance offered, are at the discretion of NATO authorities. For this call for applications, financial support up to EUR30 000 will be considered.
Those that can offer a tailor-made communication programme in line with #WeAreNATO priorities can apply by sending a filled-in project application to the following email address: firstname.lastname@example.org
Applications are welcome from NGOs, universities, think tanks and other pertinent civil society organizations from NATO member nations.
The deadline for submitting project applications in support of the #WeAreNATO communications activities is 15 April 2018. A response to applications will be provided within 6 weeks of the closure of the call for applications.