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2.4. The Bulgarian National Radio - BNR

2.4.1. History and evolution

1929
The first radio broadcast in Bulgaria - in November.
1930
A Union of Amateur Radio Broadcasters was formed and it assumed control of all transmissions carried by the national radio-station.
1932
The Union of Amateur Radio becomes the Bulgarian Radio.
1935
Radio broadcasts came entirely under state's control in February bringing to an end the activities as an independent public broadcaster performed by the Bulgarian Radio.
1936
Regional programmes in some towns already developed themselves into radio-stations, transmitting their own daily two-hour programmes together with the national station.
1937
A more powerful transmitter of 100 kW is in function allowing 9 hours daily programme nation-wide.
1946
After the Second World War, Radio Sofia expanded its capacity and diversified its services offering a second radio-programme.
1951
Work begins on a short-wave transmitter for international broadcasts.
1958
The national programme starts broadcasting 24 hours per day.
1962
A third national station began broadcasting.
1971
Two national channels were set up: "Horizon" and "Hristo Botev".
1973
Since the 60's and until 1973 local stations mushroomed in Bulgaria: Radio Plovdiv-1962, Radio Shumen-1971, Radio Blagoevgrad-1973 are only the most important ones.
1977
The fourth channel - "Znanie" goes on air.
1975
Radio Varna, a local radio-station broadcasting since 1936 from the seaside resort Varna - on the Black Sea Coast, began to offer special programmes for tourists coming from USSR, Poland, Czechoslovakia, Germany, and from the French and English speaking countries.
1989
A first attempt to bring into force a new media law fails.
1992
Another attempt to pass through the Bulgarian Parliament the Law on Radio and Television goes also wrong.
1993
With the election of a 'socialist' (the former communists) government, the directors and some staff from the national radio and TV stations are changed and Bulgarian Radio and Television went increasingly to the left. Some structural changes were intended but they did not take place.
1994
National public electronic media in Bulgaria is coloured more and more in red, and inner repression are carried on in the two main institutions - Bulgarian National Radio and Bulgarian National Television.
1996
Bulgaria still has no media law and no law on the organizing and functioning of the public service broadcasters...and the 'socialists' are still in power, controlling the government and the Parliament.

2.4.2. Legal framework

  • This is why I can only mention that Bulgarian National Radio-BNR is an autonomous information and cultural institution directly supervised by the Bulgarian Parliament. Finance is provided by the State through the annual budget, and further revenues are collected from advertising, sponsorship and donations.

  • As the 'Bulgarian National Radio Presentation' specifies, BNR reflects the variety of political, economic, scientific and artistic aspects of Bulgarian society. Objectivity, non-partisanship and all-round information true to the fact are the main principles determining programming activities. BNR programmes are broadcast in all bands, and the institution has the largest correspondent network in the country - 28 bureaus, and anchors in Bonn-Germany, Moscow-Russia, and Skopie-Former Yugoslav Republic of Macedonia.

2.4.3. Bulgarian National Radio Network

  • Horizon - is the 24-hour news and entertainment channel of BNR. It covers 88% of the Bulgarian territory with its FM broadcasts, and it has the highest ratings in terms of popularity (70% audience) in an environment of heated competition. It enjoys much bigger audiences than any other radio-station in Bulgaria. Horizon broadcasts live only and it is constantly in touch with its listeners through mobile transmitters, correspondent bureaus and external studios. Horizon is made by over 200 journalists, editors, sound-makers, and other personnel according to world standards.

  • Christo Botev channel operates also around the clock, and covers 70% of Bulgarian territory on FM and medium-waves. It is a public station devoted to the promotion of cultural and moral values in Bulgarian society. Christo Botev is designed to inform, educate and entertain by using a variety of genres and techniques particular to radio. The programme mirrors national and world cultural events, upkeeps traditions and Bulgarian national values through authentic sound documents. Its main focus is contemporary life. Christo Botev channel is always present where important cultural events or activities are under way. It is the only radio-channel in the country utilising broadcasting for popular education, and even co-operates with leading Bulgarian universities to provide educational programmes for listeners. Its audience is around 13%.

  • Orpheus channel is an arts and classical music programme, which gets on air just eight hours per day - from 4:00 p.m. to 12:00 p.m., from Sunday to Thursday, and one hour later on Fridays and Saturdays. The audience is smaller than in Horizon and Christo Botev cases, and reach only 3-4%.

  • Znanie channel is an educational and science programme, that broadcasts on VHF two hours on Saturdays and three hours on Sundays. It covers a wide range of topics, including language courses. In 1991 a radio university was founded on Znanie's waves for distance learning. The audience is small, reaching 4%.

  • Sofia Station - it is a channel that has just a 70 minutes per day programme (from 12h50 to 2:00 p.m.), except on Sundays. Sofia Station offers updated information on events and services in the national capital area. With its news, commentaries, sports, hobbies, health music, entertainment and utility programmes, Sofia Station touches in a very short interval of broadcasting time all aspects of life in the capital-city of Bulgaria.

  • Regional Programmes - are five in Bulgaria, broadcasting from five major towns: Varna, Plovdiv, Blagoevgrad, Shumen and Stara-Zagora. The duration of the broadcasts is between six and fourteen hours, six or seven days per week., as it follows:

    1. Radio Varna broadcasts an independent 24-hour programme on FM and medium-wave bands for the Black Sea region and Eastern Bulgaria. Short-wave broadcasts make it possible for Radio Varna to be heard around the world. The programme consists of information and music in Bulgarian, English, German, French, Russian, and other languages. A wide spectrum of report-on-the-spot thematic slots make up the rest of the programme. A subsidiary of Radio Varna, Radio Varna Advertising Agency offers all sorts of advertising products.

    2. Radio Plovdiv broadcasts 13 hours per day. Its programmes cover the daytime hours in much of Southern Bulgaria. An effective correspondent network combined with the accuracy of the national news-broadcasts form the information policy of Radio Plovdiv. The programmes strive to form aesthetic criteria. The intellectual and business elite of Southern Bulgaria cite Radio Plovdiv as their favourite information source and advertisement media. The station has recorded and preserves a large body of folk songs and dances from the Rodopi and Thrace regions.

    3. Radio Blagoevgrad broadcasts to the Southwest of Bulgaria for a duration of 13 hours daily, from 6:00 a.m. to 7:00 p.m., on FM and medium-waves bands. it has an unique collection of folk music recordings from the Blagoevgrad and surrounding areas. It was professional journalists and musicians from Radio Blagoevgrad who created a new genre in Bulgarian popular music, that of the pop song based on traditional Bulgarian folk music.

    4. Radio Shumen has as its motto "accurate and on time". The station broadcasts 13 hours per day. The morning slot from 6:00 to 10:00 a.m. marks forthcoming events, which are analysed and commented on, between 3:00 and 7:00 p.m. The late morning to midday slot is devoted to music fans. Then follow a two-hour current affairs slot. Professionalism and great ideas are what distinguishes Radio Shumen from its commercial competitors.

    5. Radio Stara-Zagora is one of the oldest radio-stations in Bulgaria (it began regular transmissions in 1936), and now broadcasts 13 hours per day in FM and medium-wave bands. News bulletins broadcast Monday to Friday offer quick and accurate information on current affairs. Thematic programmes and commentary features are also broadcast Monday to Friday. Music line Monday to Sunday is wonderful entertainment for classic and pop music fans alike. Radio Stara-Zagora owns one of the largest record collections in Bulgaria comprising more than 50,000 titles. It is also an excellent advertisement medium.

  • Radio Bulgaria World Service broadcasts almost 50 hours per day in 12 languages in Bulgarian (including a special programme for Bulgarian immigrants), Russian, English, French, German, Spanish, Italian, Arabic, Greek, Turkish, Serb-Croatian and Albanian on medium-wave and short-wave bands. Radio Bulgaria World Service targets listeners in the Balkans, Eastern Europe, North and South America, Asia (including Far and Middle East), Australia and North Africa.

Note:

I think it is interesting to reproduce here an article published in 1994 and signed by Mr. Elieser Alfandari, a prestigious Bulgarian researcher of mass-media, editor in the daily "Demokracia". Even though there are two and a half years since Mr. Alfandari wrote the article this is more actual than ever. The title of this article is "Bulgarian Media Today - The Censor and His Mentor", and it constitutes also a competent point of view on the history of the last 7 years of Bulgarian radio and television broadcasting.

Here is the article:

"In Bulgaria there are no media laws. The law of the press had functioned till 1946 and after it was repealed the role of regulating mechanism, as well as of censorship, was played by the decisions and the congress documents of the former communist party and by the acts of the government stemming from them. In the end of 1989 the first attempts were made at creating a press law - and in 1991 a law on radio and television. The efforts in this direction have continued but the main obstacle is the strong political polarisation of Bulgarian society.

Until very recently Gudyou and Penyou, two characters of Assen Sirakov's Saturday radio broadcast "12 Plus Slap" which is a humorous version of the news broadcast "12 Plus 3", have entertained the audience with humour concerning the politicians. But after the broadcast on 23rd October, 1993, when they dared ironical remarks for President Zhelyu Zhelev, the two characters were forced to limit themselves on slapping their women instead of "slapping" the politicians.

The present variety of information and opinions, compared to the monotony of the communistic stagnation in journalism, is only a misleading illusion of free journalism and free public access to it.

In actual fact the opportunity to speak and write has been emancipated in Bulgaria in a way as to provoke parody and revulsion. First, this has been done without any kind of legal norms and without any moral whatsoever. The syndrome of the savage who easily turns freedom into anarchy has been used successfully for the flourish of the communistic pornopress which was one of the earliest stages in the laundering of red money. Second, the opportunity of expression does not mean necessarily informational pluralism which is the only true criterion for democracy in journalism and society. There is nothing which even slightly resembles pluralism because the different social subjects do not have equal freedom of access to the media and the other means of public information. And what shall we say then about the so-called ratings and sociological inquiries?

The parody of freedom of expression and of free journalism is the result of the fact that the present censor does not act openly but hides behind different covers. The first of them is represented by the so-called private press. To a great extent it is this press to which we owe the introduction of verbal and imaginative non-discipline, defamation, blackmail, fabrications, gossip and anonymous calumniation.

The source, however, of the present state censorship is the Parliamentary environment. But is it normal for Parliament to function as a censor since this is by virtue an executive function typical only for some of the sectors of the executive power, whereas Parliament is only a legislative organ? The fact that the plenary hall dismisses and appoints the directors of radio and television could not be so dangerous if after the first staff changes since 10th November 1989 a new media law came into force. The draft law on radio and television, however, is still on the stage of discussions in the Parliamentary commissions and has remained on since the beginning of 1992. In the meantime the dismissals of directors have become recurrent event, all of them done with the too evident desire of the Bulgarian Socialist party to politicise the media in its own favour, which in the long run has been completed.

The staff dictatorship of the Parliament has led to another paradox: law-makers feel themselves very comfortable as regards with journalism in a lawless situation. And still another fact has become obvious: the highest institution of the state can be violated by the former communists in order to censor in their own favour the contents of information. The Parliamentary Commission for Radio and Television, in spite of some single voices, is only a continuation of the dictatorship-censorship function of the Parliament in regards to the media and in such a way it willingly, or unwillingly, plays the role of executive power. In this respect it is unique among all other commissions of the Parliament. As early as 16th November 1992 on a special briefing the Commission stated that it would introduce in the plenary hall not only the draft law on radio and television but also a law of the National Library so that to become of the rate of the Congress Library in the United States...If we leave aside the sad irony and a certain feeling of megalomania, what remains is the crying need of the journalists to have a law in the frame of which they will feel comfortable and to know exactly what is the essence and encompass of their rights. It is evident, however, that among the politicians in the Parliament and the forces which support them there is no will and wish to deprive themselves of the power over radio and television, let alone to make these institutions based on firm social and legal ground, as is foreseen in one of the variants of the draft laws.

The supported by the Parliament informational lawlessness and its censorship behaviour concerning the media initiates lawlessness and anarchy in the other power structures and particularly in the executive. All the more that the high administration is intervening unceremoniously in the choice of staff and content of the electronic media.

What else but repression and actual censorship are the series of blows dealt by Mr. Berov's government against different sectors of the information sphere: the dismissal of the director of television and the Bulgarian Telegraph Agency (BTA); increase in the taxes collected from the news agents; the proposition to introduce surtax on the press, including taxation of the incomes from advertisement.

If this rough approach has as alleged justification the failure of the budget, in no other terms but party-political can be defined the intervention of senior officials in the content of information and in such a ruthless way that not only the structure but the very typology of newspapers and broadcasts is changed. This is what happened with the above mentioned radio broadcast "12 Plus slap". It is obvious that at the veiled suggestions from the Presidency it is being from strict-political to humorous-domestic broadcast. We should also mention the downright threats articulated even by some of the parliamentarians of the opposition anti-communist union (UDF) toward some of the few dignified and objective, as far as this is possible, editors like for example "Otechestven Vestnik Newspaper".

The press-centre of the President has taken the role of outspoken and most severe censor. It is socially dangerous when politicians take up the role of disinformators. Then the press and the media environment become polluted with information from anonymous sources which either turn out to be false or get "lost" somewhere in the social memory, to be retrieved whenever necessary. This phantom influence on society, the institutional origin of bluffs and gossips have only as a secondary goal the corruption of the journalist profession, but there are always available dependent, or having chosen the wrong profession, writing brothers and sisters to do the dirty political job. The general effect however is horrible: the institutional leakage of similar information makes society more aggressive, introduces rudeness, brutality and intolerance in relationships, pushes away from the social consciousness the important aspects of life and diverts the attention from the principal issues, changes the values of society and, what is worse, such information is of no use.

The smoke-screen drawn in front of the society by its own representatives in the senior state authorities has found expressions of utmost parody and absurdity in the cases when the media have been forced to multiply informational pandemonium, ersatz pieces of information and sheer nonsense in such proportions and temporal duration that one is left with the impression that the politicians are openly striving to stupefy the people by means of pseudo-information. Especially drastic are the cases when the media propagandise demoralising examples of behaviour, when they recommend to the audience parvenu and vulgar demonstrations of prosperity as a life style. The eloquence of journalists of the occasion of Mr Dogan's wedding ceremony (leader of the Turkish party), not sparing the fact how months pregnant the bride was, has profaned a number of press editions and broadcasts, but it has been also an expression of perversion against the background of all the people who live in poverty in Bulgaria, and especially against the background of the misery of the Turkish electorate.

Even though anonymous, the censorship and informational repression of senior state authorities against the citizens of Bulgaria have resulted particularly effectively in the state of journalism itself. And it is not a question of self-censorship mechanisms which now are more stronger than in the time of totalitarianism because they are motivated by the fear not of ideological but of economic repression. But the worse thing is that this seemingly Fourth Power becomes weaker and weaker, without any will of its own.

It cannot be denied that the press and the electronic media environment have seen the return of fashionable life recording, forgotten for half a century, that there are a few attempts at investigative journalism and that all comprehensive editions and programmes pay due attention to the political commentary. And yet, there is something false and superficial about this seemingly beautiful facade. The recording of fashionable life is very often reduced to the reportages of vulgar parvenu wealth, not to mention the unwholesome taste for uncovering aspects of strictly intimate human relations by means of gossip and intrigue. Journalist investigations, if any, base their suppositions on dubious connections or on ready-made materials provided by different institutions. Behind the journalistic commentary one can find ideas suggested by politicians and the space of commentary is filled more and more often by politicians themselves, while the journalists are left with the role of interviewers who simply ask questions talked over in advance.

On top of this, intelligence and professionalism, which on the whole are in shortage, are becoming more and more politicised and extremely one-sided. If we take for example radio and television, we shall see that the people there have forgot about the existence of Provisional Status for regulation of their activity which is supposed, on paper at least, to give equality to political tendencies and opinions which are broadcast.

Lately, for almost a year, the two electronic media are going increasingly to the left and are coloured more and more in red. This is evident by the selection and arrangement of the news and by structural reforms which make room for new very biased broadcasts, like "Observer", and by the inner repression carried out in the two institutions to the taste of the socialistic part of the political spectrum."


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